Delhi High Court Rejects Vimal Elaichi’s Challenge to FDA Notices for SRK, Devgn, Tiger

Case Title: P B AGRO LLP v. UNION OF INDIA AND ORS

Case No.: W.P.(C) 12664/2026

Coram: Justice Swarana Kanta Sharma

Court Observation

“The mere fact that FSSAI is the apex body under the enactment, or that it is situated in Delhi, cannot alter the source or character of the show cause notice impugned in the present petition,”

“The mere fact that the petitioner is incorporated, carries on business or maintains an office in Delhi cannot mean that every regulatory action taken against its product by an authority in another State becomes amenable to the jurisdiction of this Court,”

“The factum of petitioner operating its business from Delhi or engaging brand ambassadors from Delhi, especially when the impugned notice has not been issued to the petitioner herein, cannot by themselves confer territorial jurisdiction upon this Court, in light of the judicial precedents of the Hon‟ble Supreme Court as well as this Court,”

“The present petition is, accordingly, held to be non- maintainable for want of territorial jurisdiction. In addition, the Court also finds that courts in Maharashtra are the more appropriate and convenient forum for the petitioner to raise its grievances concerning the impugned notice, as per doctrine of forum conveniens.”

Delhi High Court Rejects Vimal Elaichi’s Challenge to FDA Notices for SRK, Devgn, Tiger