Delhi High Court Declares “New Balance” And “NB” Trademarks Of US-Footwear Apparel Brand As ‘Well-Known’

Case: New Balance Athletics Inc. v. New Balance Immigration Private Limited

Coram: Justice Prathiba M. Singh

Case No.: CS(COMM) 444/2022

Court Observation: “…the mark “NEW BALANCE” is a unique combination of two distinctive words i.e. “New” and “Balance” which have no connection, allusion or description of the products of the services offered by the Plaintiff. The logo [NB] is also quite distinctive and has been repeatedly enforced by the Court orders against misuse. The global reputation of the Plaintiff’s marks have been proved on record”

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